{"title":"Watercolor Mediums","description":"\u003ch2\u003eWatercolor Mediums That Elevate Your Work\u003c\/h2\u003e\n\u003cp\u003eIf you work seriously in watercolor, the mediums you choose shape every brushstroke, glaze, and wash. Our selection of watercolor mediums gives you reliable control over drying time, texture, and finish to match your style and subject. These are professional-grade materials that support your vision, whether you need to extend pigment, increase flow, or add luminosity. We stock only what’s proven and trusted by artists who demand consistency and versatility in every tube or bottle.\u003c\/p\u003e\n\n\u003ch3\u003eProfessional-Grade Watercolor Mediums For Precision\u003c\/h3\u003e\n\u003cp\u003eEach medium in this collection is thoughtfully selected to enhance your watercolor process without compromise. From retarders that slow drying to lifts and additives that preserve vibrancy, every product holds up under rigorous use. You get clear guidance from staff who know these materials inside out and stand behind their quality. Whether working plein air, in the studio, or teaching, these mediums help you control your work’s behavior on paper.\u003c\/p\u003e\n\nRelated Collections: \u003ca href=\"https:\/\/sohoartmaterials.sbs\/collections\/watercolor-sets\"\u003eWatercolor Sets\u003c\/a\u003e | \u003ca href=\"https:\/\/sohoartmaterials.sbs\/collections\/watercolor-blocks-books\"\u003eWatercolor Blocks\u003c\/a\u003e | \u003ca href=\"https:\/\/sohoartmaterials.sbs\/collections\/watercolor\"\u003eWatercolors\u003c\/a\u003e\n\u003cbr\u003e\n\n\u003ch3\u003eExpert Support For Your Watercolor Mediums\u003c\/h3\u003e\n\u003cp\u003eChoosing the right medium can be the difference between frustration and flow. We listen to your needs and offer clear, practical advice based on decades of serving NYC’s artist community. If your project requires a custom mix or a specific effect, we’re here to help you get there. Stock moves fast, so act now to secure these proven essentials. With straightforward returns and fast shipping, there’s no reason to wait. Bring your questions and vision to us; we’re ready to help you make your next watercolor work exactly as you intend.\u003c\/p\u003e","products":[{"product_id":"rublev-watercolor-mediums-glycerin","title":"Glycerin 8oz","description":"\u003cp class=\"\" style=\"white-space:pre-wrap;\"\u003eGlycerin is chiefly used as a moistening and plasticizing agent, particularly for aqueous mediums such as egg white, gelatin and gum. Add it to glues and starches to make them more flexible and prevent cracking. Makes watercolor wetter and last longer on the palette.\u003c\/p\u003e","brand":"Soho-Art-Materials.com","offers":[{"title":"8oz","offer_id":47921418797349,"sku":"UV-500-GCRN08","price":11.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/9130\/6277\/files\/glycerin.jpg?v=1707508365"},{"product_id":"rublev-watercolor-mediums-lac-water-varnish","title":"Lac Water Varnish 8oz","description":"\u003cp class=\"\" style=\"white-space:pre-wrap;\"\u003eLac Water Varnish is a resin varnish that can be used as a fixative on watercolor paintings to isolate painting layers and enhance color saturation. It is based on a recipe used by watercolorists of the 19th century. 237 ml (8 fl oz) spray bottle\u003c\/p\u003e","brand":"Soho-Art-Materials.com","offers":[{"title":"8oz","offer_id":47921479123237,"sku":"RUV-540-1205","price":20.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/9130\/6277\/files\/lac-water-varnish-8oz_base.jpg?v=1707509512"},{"product_id":"rublev-watercolor-mediums-watercolor-medium","title":"Watercolor Medium 8oz","description":"\u003cp class=\"\" style=\"white-space:pre-wrap;\"\u003eRublev Colours Watercolor Medium can be used to make your own watercolors with powdered pigments, dilute colors and to add gloss to watercolors.\u003c\/p\u003e\u003cp class=\"\" style=\"white-space:pre-wrap;\"\u003eWatercolor Medium is a solution of gum arabic, syrup, glycerin and a small amount of preservative. Maintains watercolor's transparency and brilliance. Use it to increase watercolor transparency and brightness or to improve adhesion and spread the brush stroke. Mix with dry pigments to provide a smooth, water-soluble paste with a honey-like consistency.\u003c\/p\u003e\u003cp class=\"\" style=\"white-space:pre-wrap;\"\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e Best if stored in a refrigerator after opening. Store away from light in a cool location.\u003c\/p\u003e","brand":"Soho-Art-Materials.com","offers":[{"title":"8oz","offer_id":47921721835813,"sku":"RUV-510-5508","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/9130\/6277\/files\/wc_medium_base.jpg?v=1707514090"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/9130\/6277\/collections\/watercolor_mediums.jpg?v=1704931095","url":"https:\/\/www.sohoartmaterials.sbs\/collections\/watercolor-mediums.oembed","provider":"Soho-Art-Materials.com","version":"1.0","type":"link"}